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Now you can track how much you eat and how often you exercise simply by using your camera phone. Nutrax.com allows users to snap a picture of their meal and immediately send the photo to an online food diary. Nutrax then provides the tools to help users learn the good, bad and ugly of any diet. Nutrax eliminates the need for cumbersome written diet logs, and it works with any camera phone.
The system gets smarter with each picture and, by predicting the contents of a photo, can help users enter an entire meal or workout with a single mouse click. Using personalized alerts, tips, and suggestions, Nutrax can proactively notify users on whether their diet will keep them fit or fat. "Tracking what you eat is essential for results, but most people are too busy for a diet log.
Nutrax is something you can actually stick with," says Leslie Bonci MPH, RD, the nutrition expert behind Nutrax. Nutrax subscription plans can be customized to suit a user's goal, whether it is losing weight, athletic training, or improving all-around health. For the "do-it-yourself" customer, Nutrax offers a $2.95 per week subscription including photo logging, a database with 26,000- food items, and all of the tools needed to understand the user's diet. For those that want more support, Nutrax offers a $8.95 per week subscription that adds regular photo diary reviews and 24x7 availability from a personal nutritionist. "In nutrition tracking, a photo really is worth a thousand words," says Tom Batten, President of Nutrax, Inc. "Never before have consumers, and their nutritionists, had this level of visibility into their diet. A photograph is brutally honest about when, where, why, and how much you're eating. Our program takes it a step further and gives users the information they need to make better eating decisions. We call that Nutritional Intelligence."
For additional information, please visit http://www.nutrax.com
About Nutrax Nutrax is a health and wellness company delivering innovative and effective nutritional tracking solutions. Using patent-pending camera phone technology, Nutrax offers a flexible and convenient way to track nutrition while optionally receiving private counseling from a registered dietitian. Positive, proactive and forward thinking, Nutrax is changing the way people think about nutritional tracking, one bite at a time.
About Leslie Bonci Leslie is a registered dietitian with a background in public health, and a focus on health promotion, wellness and disease prevention. She is the director of Sports Nutrition at the University of Pittsburgh Medical Center and works with numerous national sports organizations including the NCAA and the Pittsburgh Steelers. She is also author of the American Dietetic Association Guide to Better Digestion and the co-author of Total Fitness for Women. As the health and fitness expert behind Nutrax, Leslie is currently authoring a book on Nutritional Intelligence. |
